A series of C-level discussions on business reinvention in the "next normal."

AUGUST 12, 19, & 26, 2020

6:00PM - 7:30PM PHT

THEME: Reimagining Businesses

We’re past reacting to the current disruption happening with our businesses, and we now need a more detailed plan to return the business to scale. Beyond business recovery, we want to answer the question: How might your organization look like if it had just been built now? Let's reimagine business with these in-depth conversations with some of the top industry leaders of today.

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PART 1:

CMOs: Reimagine Your Marketing

12 AUGUST 2020 (6:00 PM - 7:30 PM PHT)

  • What changes in consumer behaviors  are here to stay and would impact marketing's future?
  • As a marketer and leader, what are the skills are needed to ensure that your brand can overcome future shocks?
  • What new tools, processes, and ways of working have emerged and will benefit marketing for the long run?
  • What's next for the economy and landscape for the different industries such as FMCG, retail, travel and hospitality, healthcare, and more?

CANDICE IYOG

Vice President-Marketing & Customer Experience

Cebu Pacific

Candice A. Iyog has been leading the Marketing team of Cebu Pacific Air (PSE: CEB) since 2003, when she served as the Director for Marketing. In 2007, she was appointed as the Vice President for Marketing and Product, successfully launching the low cost airline’s “Go Fares” or year-round...

DIGS DIMAGIBA

Chief Marketing Officer

Metrobank

Digs Dimagiba is the Chief Marketing Officer (CMO) of the Metropolitan Bank & Trust Company (Metrobank), the Philippines’ premier universal bank and a recognized leader in the country's banking industry. Metrobank fulfills its promise of delivering “Meaningful Banking”  thru a full range...

PART 2:

Reimagine Your Selling Process Offline to Online

19 AUGUST 2020 (6:00 PM - 7:30 PM PHT)

  • Learn about the shifts in consumer spending, buying behavior, and customer journeys
  • How will the top companies maximize the eCommerce opportunity beyond 2020?
  • How far has the crisis moved the needle on digital wallets, online payments, and digital currencies?

ERNEST CU

Chief Executive Officer

Globe Telecom

Ernest Cu is the President and CEO of Globe Telecom, Inc., the leading telecommunications company in the Philippines. Under his visionary leadership, Globe has outperformed industry growth with the company breaking records across all key product groups, brands and market segments, catapulting Globe as the number 1...

KEVIN TAN

Chief Executive Officer

Alliance Global Group Inc. (AGI)

Mr. Kevin L. Tan is the Chief Executive Officer of Alliance Global Group Inc. (AGI), one of the Philippines’ most diversified conglomerates with interests in food and beverage industry, gaming and entertainment, tourism and hospitality, real estate development and quick service restaurants...

PART 3:

Reimagine Your Products & Services

26 AUGUST 2020 (6:00 PM - 7:30 PM PHT)

  • Understand how an accelerated digital transformation has impacted Strategy, people, process, and technology.
  • How do business leaders balance long-term strategy and agility?
  • What are some lessons in opportunity thinking that we can all apply moving forward?
  • An outlook on the digital economy: what will define the next few years?

MARGOT TORRES

Managing Director

Golden Arches Development Corporation

(McDonald’s Philippines)

Margot has over thirty years of marketing, communications and management experience under her belt. 


She has been with McDonald’s Philippines for over 16 years and is currently the Managing Director of its 670 strong store network and...

KEN LINGAN

Chief Executive Officer

Publicis Groupe Philippines

Ken Lingan is the CEO of Publicis Groupe Philippines, which is one of the leading communications group in the country and includes renowned agency brands like Leo-Burnett, Publicis Jimenez Basic, Publicis Manila, Starcom, Zenith and Spark Foundry...

HOSTED BY:

LEIGH REYES

Chief Product Consultant, MullenLowe Philippines

Leigh is the President and Chief Product Officer of MullenLowe Philippines and entered the Creative Guild Hall of Fame in 2015. She is currently Vice-President/Internal of the 2019 Board of the Internet and...

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